the xfinity bark machine

For the release of The Secret Life of Pets 2, Xfinity created an X1 Voice Remote voice command allowing people to order movie tickets instantly. To promote this new command, we created a device that gave dogs the same voice command power.

Introducing the Xfinity Bark Machine: the world’s first bark-activated dog treat vending machine.

2019 Experience Design & Technology Awards / Gold / Best High-Tech Audience Interaction

2019 Experience Design & Technology Awards / Gold / Best Use of a Single Technology

CW: Sydney Lindsey

AD: Jelena Kolomejac

Videographers: Michael Miller & Nicholas Bizzack

CD: Bob Cohen

Agency: Goodby, Silverstein & Partners